We change behavior for Good.

Category: GoodCoins

Turn energy waste into social good.

Behaviour Change, Employee Engagement, GoodCoins
  • 28 Apr
  • Ron Dembo
  • 0 Comments
The ugly truth is this: Canadians waste a LOT of energy. It’s exorbitant. There are lots of ways that we can reduce our consumption. Lots of programs put in place to educate. But we’re creatures of habit and convenience. And we keep on wasting and wasting and wasting… Transform waste into good Behaviors are easier Read More

Good people are healthy people. It’s proven.

Behaviour Change, Employee Engagement, GoodCoins
  • 22 Apr
  • Ron Dembo
  • 0 Comments
In 2012, we launched a little something called GOODcoins. The world’s first social currency and a platform for behavioral change that sticks. We did it because we saw a direct correlation between GOOD behavior (exercise, environmental consciousness, social responsibility, etc.) and positive healthy outcomes (happiness, job satisfaction, reduced healthcare system pressures, better relationships, etc.). It Read More

The Case of Villages in an Urbanized World.

Carbon Offset, Climate Change, GoodCoins
  • 10 Feb
  • Ron Dembo
  • 0 Comments
In 2008, more people were living in cities than in rural areas. By 2030, its expected that cities will hold nearly 5 billion citizens (two-thirds of the world’s projected population). From a climate change point of view, many argue that mass urbanization helps reduce per capita footprints... Read More

Governments and Green Credits

Behaviour Change, Carbon Offset, GoodCoins
  • 25 Jan
  • Ron Dembo
  • 0 Comments
Can governments get citizens to care about carbon emissions? Today, many governments have lofty environmental initiatives to meet. They have great ideas and innovative programs; what they lack is citizen engagement. Programs are usually one of two trending: carbon taxes or personal carbon quotas. Instead of punishing for overages, what if we turned the... Read More